Appalachia's Brand. Born in Kentucky. Now available at REI Co-op.
Committed to Our Appalachian Culture
Every New Frontier garment embodies the region — its rugged natural beauty, and its history of artisans, musicians and hard workers of all stripes. All New Frontier products are proudly designed in Eastern Kentucky and worn by folks around the world.
We build our clothes for comfort and movement in equal measure, with design features like four-way stretch and quick-dry fabrics to take you from a day hike on the trail to a quiet moment around the fire with friends.
